The Doux (pronounced "doo") is a product line for "smart chicks" with relaxer-free hair. The founder, Mya Smith, is also the mind behind The HoneyComb, a natural hair salon in Germany which I had the honor of creating artwork for a few years back. I recently stumbled across The Doux and was pleasantly surprised to see that master-stylist, Maya, had expanded her brand from salon to a range of hair-related products.
Being a design nerd I absolutely love the logo and packaging. The look is so fun and fresh. And I adore the little hair illustrations found throughout the brand identity. And you have to love the clever names inspired by classic hip-hop songs, like "Bonita Afro Balm" and "Rebirth of Slick."